Global Regulatory & Evidence Group Expertise

Evidence & HEOR

Evidence designed for the decisions that matter.

What we solve

The value of evidence depends on whether it answers the question someone actually needs to decide.

Clinical trials, real-world studies, health-economic analyses, and outcomes research can each be rigorous while still leaving stakeholders without a clear answer. GR&EG helps clients connect evidence generation to the decisions regulators, clinicians, payers, policymakers, and other stakeholders will ultimately need to make.

Evidence gaps

Identify where the current evidence base does not fully answer a critical stakeholder question.

Fragmented evidence

Connect clinical, real-world, economic, and outcomes evidence into a coherent decision framework.

Translation challenges

Make complex evidence understandable and useful without overstating what it can support.

Common client questions

Questions we help clients answer

What evidence will stakeholders actually need to make a decision?
Where are the most consequential gaps in our current evidence package?
How should clinical, real-world, and economic evidence work together?
Which unanswered questions are important enough to justify new evidence generation?
How do we communicate uncertainty without weakening the overall evidence story?
Can one evidence strategy support regulatory, medical, access, and policy needs?
Capabilities

How we help

Evidence-generation strategy

Define what evidence is needed, for whom, and at what point in the product or policy lifecycle.

HEOR & outcomes research

Design and interpret economic and outcomes evidence tied to stakeholder decisions.

Real-world evidence planning

Identify where real-world data can address questions not fully answered by traditional trials.

Value & access narratives

Connect clinical, economic, and outcomes evidence into a coherent articulation of value.

Evidence gap assessment

Map existing evidence against stakeholder needs to identify the highest-priority uncertainties.

Evidence translation

Turn complex findings into clear, decision-ready insights for technical and nontechnical audiences.

How GR&EG approaches it

Start with the decision, not the dataset.

We work backward from the stakeholder question to determine which evidence is relevant, where gaps remain, how different evidence types fit together, and how the totality of the data should be interpreted.

01 — DEFINE

Clarify the decision

Identify the stakeholder, decision, evidence question, and consequence of uncertainty.

02 — MAP

Assess the evidence

Evaluate what is already known, what each dataset contributes, and where important gaps remain.

03 — GENERATE

Fill the right gaps

Prioritize new evidence based on decision value rather than volume of data.

04 — TRANSLATE

Make it usable

Connect findings, limitations, and implications into a coherent evidence narrative.

Related expertise

The answer rarely lives in one discipline.

Evidence Insight

From Data to Decisions in Regulatory Evidence

Building evidence narratives that connect scientific rigor with stakeholder needs.

Read insight
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Have data, but not yet a clear evidence strategy?

We can help identify the decision that matters, the evidence needed to support it, and the gaps worth addressing.

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